Vet Reviewed By:
Dr. Allona Jackson, DVM
Dr. Jackson is a practicing veterinarian with over 12 years of experience in small animal care. She reviews all content on AvailPet.com for medical accuracy and pet safety.
Disclosure: This article contains affiliate links. If you purchase through these links, AvailPet earns a small commission at no extra cost to you. This content is for informational and educational purposes only and does not substitute for professional veterinary advice, diagnosis, or treatment. Always consult your veterinarian regarding your pet’s medical condition.
32,055 reviews. 4.6 stars. 6,000+ bought in the past month.
The GoTags personalized dog collar is the most popular custom embroidered collar on Amazon. It has more reviews than any competitor in this category.
The machine washable feature is a significant advantage. Most personalized collars require hand washing. GoTags lets you toss it in the washing machine. The premium-grade nylon is designed for active adventures. The 4 sizes come with varying widths that match your dog’s size.
I’m Dr. Allona Jackson, DVM. In this review, I’ll break down the machine washable feature, sizing, color options, and help you decide if this premium collar is worth the price.
GoTags Personalized Dog Collar at a Glance
| Spec | Detail |
|---|---|
| Best For | Premium personalized ID, machine washable convenience |
| Price | $18.95 |
| Material | Premium-grade nylon |
| Personalization | Name + phone number (1 text input) |
| Machine Washable | Yes |
| Hardware | Snap quick-release buckle |
| Collar Colors | 8 (Black, Blue, Hunter Green, Lavender, Light Blue, Orange, Pink, Red) |
| Sizes | 4 (X-Small to Large) |
| Widths | 3/8″ to 1″ (varies by size) |
| Rating | 4.6 ★★★★★ (32,055 reviews) |
| Amazon Link | Order Now |
One-line summary: The GoTags personalized collar has the highest review count (32,055) and is machine washable — a rare feature for custom embroidered collars.
Machine Washable — Easy Care Advantage
The machine washable feature is the GoTags’ biggest advantage over competitors.
What it is: The collar is machine washable — a rare feature for personalized collars.
Why it matters: Personalized collars with embroidery typically require hand washing. Machine washing can damage the embroidery. GoTags claims their collar is machine washable.
Real-world use:
- Muddy walks: Toss in the washing machine
- Drool and dirt: Easy cleanup
- No hand washing required
Care instructions: Machine wash. Air dry recommended.
Compared to competitors: Pawblefy and YDL recommend hand washing. GoTags is machine washable.
Dr. Jackson’s take: “The machine washable feature is a significant advantage. Puppies and active dogs get dirty. Being able to toss the collar in the washing machine is much more convenient than hand washing. This alone justifies the higher price for many owners.”
Sizing Guide — 4 Sizes with Varying Widths
The GoTags comes in 4 sizes with widths that match the dog’s size.
| Size | Width | Adjustable Length | Best For |
|---|---|---|---|
| X-Small | 3/8″ | 8″ – 12″ | Tiny breeds (Chihuahua, Yorkie, Maltese) |
| Small | 5/8″ | 11″ – 16″ | Small breeds (Pug, Frenchie, Shih Tzu) |
| Medium | 3/4″ | 14″ – 20″ | Medium breeds (Beagle, Corgi, Border Collie) |
| Large | 1″ | 18″ – 26″ | Large breeds (Labrador, German Shepherd, Golden Retriever) |
Width progression: The collar gets wider as the size increases — 3/8 inch for XS, 5/8 inch for S, 3/4 inch for M, 1 inch for L.
How to measure:
- Wrap a soft tape measure around the middle of your dog’s neck (not the throat)
- Add 2 inches for comfort
- Select the size where your measurement falls within the length range
Dr. Jackson’s take: *”The width progression is excellent. Three-eighths inch for tiny dogs, 5/8 inch for small, 3/4 inch for medium, 1 inch for large. This matches the size of the dog and prevents collar burn. Many brands use the same width for all sizes. GoTags gets this right.”*
Key Features Deep Dive
Custom Embroidery — Permanent ID
The custom embroidery is the reason to buy this collar.
What it is: Name and phone number stitched permanently into the nylon.
Why it matters: No tags to lose, no jingling, permanent identification.
Text input: 1 field (name + phone number together). Example: “Fido 555-1234”
Dr. Jackson’s take: “Custom embroidery is the most reliable form of ID. Tags fall off. Embroidered text can’t. GoTags has 32,055 reviews — owners trust this product. The permanent stitching ensures your contact info is always there.”
Machine Washable — Easy Care
The machine washable feature sets GoTags apart.
What it is: Machine washable nylon — rare for personalized collars.
Why it matters: Easy cleanup after muddy walks. No hand washing required.
Care: Machine wash, air dry. Do not machine dry.
Dr. Jackson’s take: “The machine washable feature is a significant advantage. Most personalized collars require hand washing. GoTags makes it easy. After a muddy walk, just toss it in the washing machine.”
Lifetime Durability — Premium-Grade Nylon
The material is designed to last.
What it is: Premium-grade nylon designed to withstand active adventures.
Why it matters: Won’t fray or wear out quickly.
Dr. Jackson’s take: “Premium-grade nylon is more durable than standard nylon. It won’t fray or wear out quickly. For active dogs who hike, swim, or play rough, this matters.”
4 Size Options — X-Small to Large
The size range covers most dogs.
What it is: 4 adjustable sizes with different widths.
Why it matters: Proper width for each dog size.
Dr. Jackson’s take: *”The 4-size range with varying widths is excellent. Most brands use one width for all sizes. GoTags matches width to dog size. This prevents collar burn.”*
8 Color Options — Vibrant Choices
The color selection is excellent.
What it is: Black, Blue, Hunter Green, Lavender, Light Blue, Orange, Pink, Red.
Why it matters: Match your dog’s personality, choose high-visibility colors.
Dr. Jackson’s take: “Eight color options is excellent. Hunter Green and Lavender are unique options not available from competitors. You can find a color that suits your dog.”
Snap Quick-Release Buckle — Easy On/Off
The buckle is standard but reliable.
What it is: Snap quick-release buckle for easy on/off.
Why it matters: One-handed operation, secure fit.
Dr. Jackson’s take: “The quick-release buckle is standard but reliable. Easy to use, secure for daily wear. One-handed operation is helpful when you’re managing an excited dog.”
GoTags vs. YDL vs. Pawblefy — Personalized Collar Comparison
Here’s how the GoTags compares to other personalized collars.
| Feature | GoTags | YDL | Pawblefy |
|---|---|---|---|
| Price | $18.95 | $10.99 | $12.99 |
| Reviews | 32,055 (4.6★) | 9,734 (4.5★) | 9,907 (4.5★) |
| Machine Washable | Yes | No | No |
| Collar Colors | 8 | 5 | 6 |
| Sizes | 4 (XS-L) | 4 (XS-L) | Adjustable |
| Widths | 3/8″ to 1″ | 5/8″ to 1″ | 1″ fixed |
| Made in USA | No | No | Yes |
| Amazon Link | Shop Now | Shop Now | Shop Now |
🚚 Fast & Free Shipping: All the products on this list ship completely free with Amazon Prime. If you’re not a member yet, you can start a free 30-day trial here — it pays for itself with just one heavy pet food or litter delivery!
Quick verdict:
- Choose GoTags if you want the most reviews (32,055), machine washable convenience, and premium quality
- Choose YDL if you want more thread colors (10+) and lower price
- Choose Pawblefy if you want made in USA
Dr. Jackson’s take: “GoTags is the premium option. It has the most reviews (32,055), is machine washable, and offers 8 colors. The higher price reflects the quality. If you want the best, get GoTags. If you’re on a budget, YDL is excellent value.”
Fit and Comfort — 4 Sizes with Proper Widths
The GoTags is designed for comfort with width progression.
Material: Premium-grade nylon
What fits (by size):
- X-Small (3/8″ width, 8-12″ length): Chihuahuas, Yorkies, Maltese
- Small (5/8″ width, 11-16″ length): Pugs, French Bulldogs, Shih Tzus
- Medium (3/4″ width, 14-20″ length): Beagles, Corgis, Border Collies
- Large (1″ width, 18-26″ length): Labradors, German Shepherds, Golden Retrievers
Comfort features:
- Width matched to dog size — prevents collar burn
- Premium-grade nylon — durable and comfortable
- Snap buckle — easy on/off
Dr. Jackson’s take: *”The width progression is excellent. The X-Small width of 3/8 inch is perfect for tiny necks. The Large width of 1 inch is appropriate for large breeds. This prevents collar burn and keeps your dog comfortable.”*
How to Order Your GoTags Personalized Dog Collar?
Follow these steps to order your custom collar.
Step 1: Choose Collar Color
Select from 8 colors: Black, Blue, Hunter Green, Lavender, Light Blue, Orange, Pink, Red.
Step 2: Choose Size
- X-Small (8-12″), Small (11-16″), Medium (14-20″), or Large (18-26″)
- Refer to size chart for neck measurements
Step 3: Enter Customization Text
- 1 text input (name + phone number together)
- Example: “Fido 555-1234”
- Double-check spelling and phone number
Step 4: Click “Customize Now”
- Follow ordering instructions on the product page
- Preview before finalizing
Important note: Personalized items may have different return policies. Double-check size and spellings before ordering. A wrong phone number means your dog can’t be returned if lost.
Dr. Jackson’s take: *”The ordering process is standard for personalized collars. Double-check your phone number — a wrong number defeats the purpose. The 8 color options give you plenty of choices. Hunter Green and Lavender are unique.”*
👉 See our in-depth guide: Dog Collar Safety Guide →
FAQs About GoTags Personalized Dog Collar
Is the GoTags collar machine washable?
Yes — the GoTags personalized collar is machine washable. This is a rare feature for custom embroidered collars. Toss it in the washing machine for easy cleanup after muddy walks. Air dry recommended. Do not machine dry. Most competitors require hand washing.
How many reviews does GoTags have?
32,055 reviews with a 4.6-star rating. This is the highest review count in the personalized collar category. 6,000+ bought in the past month. It’s a proven, trusted product that owners love.
What sizes are available?
4 sizes: X-Small (8-12″, 3/8″ width), Small (11-16″, 5/8″ width), Medium (14-20″, 3/4″ width), and Large (18-26″, 1″ width). The width increases with size — proper proportions that many competitors skip.
What colors are available?
8 colors: Black, Blue, Hunter Green, Lavender, Light Blue, Orange, Pink, and Red. Hunter Green and Lavender are unique options not available from competitors. You can find a color that suits your dog’s personality.
Is the collar durable?
Yes — the collar is crafted from premium-grade nylon ensuring durability and longevity. It’s designed to withstand even the most active adventures. No worries about fraying or wear and tear. It’s built to last.
How does GoTags compare to YDL and Pawblefy?
GoTags has the most reviews (32,055), is machine washable, and offers 8 colors. It’s the premium option at 18.95.YDLisbudget−friendlyat10.99 with 10+ thread colors. Pawblefy is made in USA at $12.99. Choose based on your priorities.
How do I clean this collar?
Machine wash. Air dry. Do not machine dry. The machine washable feature is a significant advantage over competitors that require hand washing. After a muddy walk, just toss it in the washing machine.
Is this collar good for active dogs?
Yes — the premium-grade nylon is designed for active adventures. It won’t fray or wear out quickly. The width progression prevents collar burn. The snap buckle is secure. For hiking, swimming, and rough play, this collar can handle it.
Verdict: Should You Buy the GoTags Personalized Dog Collar?
The GoTags personalized dog collar is the premium option in this category. With 32,055 reviews and a 4.6-star rating, it’s the most popular custom embroidered collar on Amazon.
The machine washable feature is a significant advantage. Most personalized collars require hand washing. GoTags lets you toss it in the washing machine. Easy cleanup after muddy walks.
The size range is excellent — X-Small (8-12 inches) to Large (18-26 inches) with widths that match the dog’s size: 3/8 inch for tiny dogs, 5/8 inch for small, 3/4 inch for medium, 1 inch for large. Most brands use the same width for all sizes. GoTags gets this right.
The color options include unique choices like Hunter Green and Lavender — not available from competitors.
The downsides? At 18.95,it′ssignificantlymoreexpensivethanYDL(10.99) and Pawblefy ($12.99). It’s not made in the USA (Pawblefy is).
If you want the best — machine washable convenience, the most reviews, and premium quality — the GoTags personalized collar is worth the premium price.
Who this collar is FOR:
- Owners who want machine washable convenience
- Those who want the most popular personalized collar (32,055 reviews)
- Owners who want premium quality and durability
- Those who want unique colors (Hunter Green, Lavender)
Who this collar is NOT FOR:
- Budget-conscious owners (YDL is $10.99)
- Owners who want made in USA (choose Pawblefy)
- Owners who want the absolute cheapest option
— Dr. Allona Jackson, DVM.
Rating: 4.7 / 5 ★★★★☆
| Category | Score |
|---|---|
| Custom Embroidery | 5/5 |
| Machine Washable | 5/5 |
| Size Options (4 sizes with widths) | 5/5 |
| Color Options (8) | 5/5 |
| Review Count (32,055) | 5/5 |
| Price ($18.95) | 4/5 |
| Overall | 4.7/5 |
Where to Buy
The GoTags Personalized Dog Collar is available on Amazon:
Current deal:
- Price: $18.95
- 4.6 ★★★★★ (32,055 reviews)
- 6K+ bought in past month
- FREE Returns
- Prime eligible
🚚 Fast & Free Shipping: All the products on this list ship completely free with Amazon Prime. If you’re not a member yet, you can start a free 30-day trial here — it pays for itself with just one heavy pet food or litter delivery!
Ready to learn more?
- Cluster guide: Best Personalized Dog Collar →
- Pillar guide: Best Dog Collar (2026): The Ultimate Buying Guide for Every Dog →
- Safety guide: Dog Collar Safety Guide →
- Related reviews: Pawblefy Personalized Collar → | YDL Personalized Collar → | Joytale Personalized Collar →
Sources
- GoTags product listing on Amazon (as of May 2026)
- American Veterinary Medical Association (AVMA). “Pet Identification: Collars, Tags, and Microchips.”
- Manufacturer specifications for GoTags Personalized Dog Collar
